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09-03-2019

How Contemporary Art Fuels This Company’s Vision

hen employees feel that their company is seeking to achieve success and productivity not only in a business sense, but also in a way that contributes–even modestly–to making the world a better place, they feel greater pride and are more engaged.

The ability of a business leader, often the company’s own founder, to define, bring to life, and share the vision is required to generate this pride within each employee, so that even the most mundane task becomes a link in a chain that is connected.

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Recent Headlines from the BVA Nudge Unit

23-02-21

The Behavioural Economics of Time

KOEN SMETS

SENIOR ADVISOR BVA NUDGE UNIT

In the final paragraph of Misbehaving, Nobel laureate Richard Thaler foretells the disappearance of behavioural economics, when “all economics will be […]

28-07-21

Chapter 2: Building an Ethical & Global Foundation

In Chapter 2 of our new book, our focus turns to building an ethical and scalable foundation for Behavioral Science. Readers […]

23-07-21

The Reluctant Zero-Sum Consumer

Koen Smets

Senior Advisor, BVA Nudge Unit

What distinguishes humans from the rest of the animal kingdom? Among many possible answers to this question, there is one […]

12-07-21

B.E. GOOD! Podcast | Cass Sunstein: Noise - A Flaw in Human Judgment

In this episode of the B.E. Good! Podcast by BVA Nudge Unit, we have our second conversation with our guest […]