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17-08-2020

B.E. GOOD! Podcast | Kelly Peters: The Power of Data, Evidence & Scientific Thinking  

Listen in to hear Kelly Peters, founding CEO of BEworks, talk to us about:

– How a VCR changed everything for Kelly and got her interested in behavioral sciences

– Kelly’s roots in financial services and building empirical models to help predict risk

– How she learned that listening to people never helps us get at what they truly need and value

– The most satisfying aspect of Kelly’s 10+ years of applying behavioral science

– Kelly’s perspective on freedom, unity and liberty – and how this relates to the American and Canadian responses to COVID-19

Download the transcript of the podcast episode:

Want to keep listening? Check out other episodes of the B.E. GOOD! Podcast.

Let us know what you think about the episode on Twitter @BVANudgeUnit

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